Nothing compares to a firsthand hotel experience; seeing is believing! Jennifer organizes and accompanies personalized press trips from conception to delivery of results. She targets top U.S.-based media who can accept complimentary press travel and will secure 3 to 5 journalists per trip. Jennifer escorts the journalists on the journey, provides personal follow-up, and supplies all media results to the hotel. All press trip details will be coordinated in close collaboration with the hotel and include the following: Newsworthy theme(s) for press trip, travel dates and flights research, guest list based on theme of trip and target markets, design and send invitation, provide all confirmations, prior to arrival, hotel will be provided with detailed biographies, photos and personal preferences for each guest, development of curated itineraries (journalists recognize affluent consumers prefer one-of-a-kind experiences when traveling), request journalists to post trip highlights to social media via Instagram, Facebook, Snapchat, Twitter etc.